The Impact Of Need For Achievement (N-Ach) And Personality On Human Resource Strategies Among Sme Owner-Managers

Abstract

The objective of the study was to determine whether n-Ach and Personality are determinant factors in the adoption of human resources strategies, among small businesses in the Mangaung Metropolitan area. Using descriptive, research design, a population of 390 owner/managers of registered small businesses in the Mangaung Metropolitian area were sampled. The sample size for the study was calculated as follows: Confidence interval: 95%; Population: 390; Margin error 5% and the determined sample size for the study was, therefore, 194 SME owner-managers. Data was collected using a self-administered structured questionnaire, with items measured on a Likert scale of (1) Strongly Disagree to (5) Strongly Agree. Data analysis for this study was done using descriptive and inferential statistics. The findings of the study revealed that personality and n-Ach influence owners of small businesses to adopt an HR Strategy. The results further revealed that personality has a mediating effect on the relationship between n-Ach and HR strategy.