Consumer information innovation for South African tour operators

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dc.contributor.authorPotgieter, M.
dc.contributor.authorDe Jager, J.W.
dc.contributor.authorVan Heerden, C.H.
dc.contributor.otherCentral University of Technology, Free State, Bloemfontein
dc.date.accessioned2015-10-01T09:39:52Z
dc.date.available2015-10-01T09:39:52Z
dc.date.issued2011
dc.date.issued2011
dc.descriptionPublished Articleen_US
dc.description.abstractThe purpose of this paper is to investigate the consumer-related information tour operators in South African have access to. Data was obtained by means of a self-administered computer-aided questionnaire forwarded to 1 000 tour operators; it was viewed by 360 tour operators and a response rate of 42,45% was achieved. The results indicate that 68,4% are satisfied with their information systems while a concerning low 34,9% 'Agree' that their information systems do provide them with consumer-related information. Tour operators will not be in a position to satisfy the dynamic needs and wants of today's tourists, unless there is information system innovation.en_US
dc.format.extent252 816 bytes, 1 file
dc.format.mimetypeApplication/PDF
dc.identifier.issn16844998
dc.identifier.urihttp://hdl.handle.net/11462/591
dc.language.isoen_USen_US
dc.publisherJournal for New Generation Sciences, Vol 9, Issue 2: Central University of Technology, Free State, Bloemfontein
dc.relation.ispartofseriesJournal for New Generation Sciences;Vol 9, Issue 2
dc.rights.holderCentral University of Technology, Free State, Bloemfontein
dc.subjectTour operatorsen_US
dc.subjectConsumersen_US
dc.subjectInformation systemsen_US
dc.subjectInnovationen_US
dc.subjectSouth Africaen_US
dc.titleConsumer information innovation for South African tour operatorsen_US
dc.typeArticleen_US

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