The face of advertising

Abstract

I t is one hundred and fifty Ileal'S since the birth of photography was announced almost simultaneously by Louis Daguerre in France and Wi 11 iam Henry Fox Talbot in c . England. Since that time there have been many number of break-through inventions that have changed the wOI'ld in which we live and transformed our perceptions of it. In the age of space travel, the silicon conductors , it is easy to forget the chip and super importance of photography. on our lives But the influence of the photographic medium has been fundamental, with far-reaching consequences in the survei llance, the family photography. areas picture For of science, space exploration, press 7 advert. i sing, art and the average urban citizen it is inconcei vable that a day would pass by without exposure to the photographic image in one 01' more of its varied manifestations. There have been moment during photography's short history when the medium has played a particulal"lv vital cultural role. These moments are the results of a combination of many fact.ors social, political, technological and aesthetic.