Relationship marketing strategies employed by the Afrikaans daily newspapers in the media 24 group focusing on customer service
| dc.contributor.advisor | Van der Walt, J.J. | |
| dc.contributor.advisor | Erwee, C.C. | |
| dc.contributor.author | Roux, Alida | |
| dc.contributor.other | Central University of Technology, Free State. Faculty of Management Sciences. School for Entrepreneurship and Business Development | |
| dc.date.accessioned | 2014-10-10T10:48:10Z | |
| dc.date.available | 2014-10-10T10:48:10Z | |
| dc.date.issued | 2006 | |
| dc.description | Thesis (M.Tech.) - Central University of Technology, Free State, 2006 | en_US |
| dc.format.extent | 7 668 687 bytes | |
| dc.format.mimetype | application/pdf | |
| dc.identifier.uri | http://hdl.handle.net/11462/84 | |
| dc.language.iso | en_US | en_US |
| dc.publisher | Bloemfontein : Central University of Technology, Free State | |
| dc.rights.holder | Central University of Technology, Free State | |
| dc.subject | Central University of Technology, Free State - Dissertations | en_US |
| dc.subject | Afrikaans newspapers - Customer services - South Africa | en_US |
| dc.subject | Relationship marketing - South Africa | en_US |
| dc.subject | Customer services - South Africa | en_US |
| dc.subject | Strategic planning | en_US |
| dc.subject | Dissertations, academic - South Africa - Bloemfontein | en_US |
| dc.title | Relationship marketing strategies employed by the Afrikaans daily newspapers in the media 24 group focusing on customer service | en_US |
| dc.type | Thesis | en_US |
